The career line of Search Engine Optimizers dazzle when major update in search engine usually takes place. Google the leading source of generating authentic organic traffic recently deployed an algorithm update known as Panda Update or Farmer Update. Google Panda Update in Search Algorithm heavily affected the search engine rankings of leading websites. This affect stimulated highly content oriented website relevant to exact frame of keywords to find rankings on top positions.

Google Panda Update executed on US based search engines which trend carried all over the world. There are few prominent factors in which Panda update preliminary focused on:

1 – Low Quality website pages with poor content
2 – Irrelevant Content only targeted keywords to achieve
3 – Pages optimized in a way for search engine usability nothing impressive for user like content, design, brand and its overall identity
4 – Keyword stuffing on multiple pages to form an inbound network of links
5 – Website with High bounce rates
6 – Inappropriate Site Layout overwhelming the demands and trends of user search

In other words we can also determine websites having copied content or if content is published then it remains useless for visitors. Google always entertain websites featuring quality content only written for user perspective not for acquiring search engine identity. Still there are leading websites following old fashion trends of copying content, building reciprocal link units, too much adsense units and poorly written content. In other hands if we highlight blogs usually best for giving ultimate content shown great influence in latest Panda Update. There are also number of leading content marketing websites like Ezine Articles, HubPages and eHow.com who badly suffered in same concern of duplicity for content and exposing in large network. Business portals showcasing shopping, trading and business their products view, description and category pages also shown sudden loss in positions because lack of informative content or irrelevant content providing any sort of benefits to landing users.

The sole purpose of Google Panda update undertaken for maintaining high amount of relevancy in search terms. Search Engine Optimizers around the world are worried for finding lost positions in search engines the current scenario of update only concludes an active idea of applying general basics of SEO that keeps content as real king, active set of keywords and natural link building.